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Simply Brandish

I stumbled across this article when I was surfing the net, which I found pretty interesting. Its states how the names of some of the most famous brands in the world.

"Adobe - came from name of the river Adobe Creek that ran behind the house of founder John Warnock.

Apache - It got its name because its founders got started by applying patches to code written for NCSA's httpd daemon. The result was 'A PAtCHy' server -- thus, the name Apache.

Apple Computers - favorite fruit of founder Steve Jobs. He was three months late in filing a name for the business, and he threatened to call his company Apple Computers if the other colleagues didn't suggest a better name by 5 o'clock.

CISCO - its not an acronym but the short for San Francisco.
Google - the name started as a jokey boast about the amount of information the search-engine would be able to search. It was originally named 'Googol', a word for the number represented by 1 followed by 100 zeros. After founders,Stanford grad students Sergey Brin and Larry Page presented their project to an angel investor, they received a cheque made out to 'Google'.

Hotmail - Founder Jack Smith got the idea of accessing e-mail via the web from a computer anywhere in the world. When Sabeer Bhatia came up with the business plan for the mail service, he tried all kinds of names ending in 'mail' and finally settled for hotmail as it included the letters "html" - the programming language used to write web pages. It was initially referred to as HoTMaiL with selective upper casing.

HP - Bill Hewlett and Dave Packard tossed a coin to decide whether the company they founded would be called Hewlett-Packard or Packard-Hewlett.

Intel - Bob Noyce and Gordon Moore wanted to name their new company 'Moore Noyce' but that was already trademarked by a hotel chain, so they had to settle for an acronym of INTegrated ELectronics.

Lotus (Notes) - Mitch Kapor got the name for his company from 'The Lotus Position' or 'Padmasana'. Kapor used to be a teacher of Transcendental Meditation (by Maharishi Mahesh Yogi).

Microsoft - coined by Bill Gates to represent the company that was devoted to MICROcomputer SOFTware. Originally christened Micro-Soft, the '-' was removed later on.

Motorola - Founder Paul Galvin came up with this name when his company started manufacturing radios for cars. The popular radio company at the time was called Victrola.

ORACLE - Larry Ellison and Bob Oats were working on a consulting project for the CIA (Central Intelligence Agency). The code name for the project was called Oracle (acronym for: One Real Asshole Called Larry Ellison)

Red Hat - Company founder Marc Ewing was given the Cornell lacrosse team cap (with red and white stripes) while at college by his grandfather. He lost it and had to search for it desperately. The manual of the beta version of Red Hat Linux had an appeal to readers to return his Red Hat if found by anyone!

Xerox - The inventor, Chestor Carlson, named his product trying to say 'dry' (asit was dry copying, markedly different from the then prevailing wet copying). The Greek root 'xer' means dry.

Yahoo! - the word was invented by Jonathan Swift and used in his book 'Gulliver's Travels'. It represents a person who is repulsive in appearance and action and is barely human. Yahoo! founders Jerry Yang and David Filo selected the name because they considered themselves yahoos."

The way apple was named is hilarious. I mean come on, you named your brand after a fruit, and it became one of the most successful brands worldwide. Alright, I'll name my brand 'Bic' after my most frequently used pen manufacturer.

4 Responses to “Simply Brandish”

  1. # Anonymous ahmad

    haha man all of these brand owners are simply ginous, exect for the one who named it after a fruit :P jk
    i like ur blog.. its interesting.. keep it up  

  2. # Blogger omery15

    I actually like the way apple was named, of coarse it's not the sane way but a really interesting way.... keep on visiting  

  3. # Blogger acidFOG

    dude, u cant name ur company Bic, it's already taken!! Name it... Hoops, or Dunk or whatever (as in BBall) cuz u like BBall!! right??:P  

  4. # Blogger omery15

    Oh yea, that my bad.. i forgot that Bic is a franchise... i guess i got to think of a better name.  

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